A booth for Aidoc at RSNA 2019.
RSNA is one of the biggest medical trade shows in the world, and a booth there has to stand out against hundreds of competitors. I designed a booth for Aidoc that presents complex medical AI in a clean, inviting way.
Explain medical AI to visitors who walk past the booth in a few seconds, in a hall packed with big companies. [booth size and special requirements]
An open structure with one brand wall you can read from 10 metres, demo stations that invite people in, and a clean graphic language that leaves the stage to the product. [materials, lighting and visitor flow]
This booth was designed as part of my work with Shoval Pro.
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