Two colors. One meeting point.

Mody asked for a simple letterform logo built on the M — one that lines up with their online presence and travels across English, Spanish and French. I split the M into the brand’s two colors and let them meet at a single point of Midnight.

One letter that carries the brand.

Four directions, one M.

A spark, a circuit, a duo and a power-symbol wordmark. Duo won: bold and friendly, and the most app-icon-ready of the four.

Eight cuts of the Duo.

Same idea — one M, two colors, one meeting point — pushed through weight, corners, order and form. C1, the balanced original, became the logo; C2 Bold is its small-size cut.

Built on a grid, ready for any size.

A 12-unit grid, round ends, and the Midnight point exactly where the halves meet. Below 32 px the point drops away and the strokes thicken, so the M stays sharp on a favicon.

One new color: Midnight.

Cyan and Magenta stay as they are. A deep midnight ink adds sophistication and lets both colors glow instead of competing. Midnight and Mist carry most surfaces; Cyan and Magenta are the light in the room.

One M. Every market.

A single Latin letter with no accents and a four-letter name that sounds alike everywhere. Only the tagline is localized, and its slot wraps without touching the lockup.

Light, clean, and trilingual.

A bright storefront with the product in a circle frame, a category rail for audio, charging, smart home and the Mody app, and an EN · ES · FR switch in the header.

Midnight outside, color inside.

The box opens onto the brand: a Midnight sleeve, a cyan tray and a magenta pull tab. The same meeting point runs from the store shelf to a staff tee and a business card.

The super-cropped M, on every screen.

The M cropped huge becomes a graphic device: a grid that alternates Midnight, color and photo on Instagram, and one poster layout localized per market, from a Sydney bus shelter to Madrid and Paris.

Power on.